Prepared for:
Todd Wilson, Exponential
RE: More collective/Buford Presentation
Hello Todd,
From all of us here at StoryLabs, we want to say thank you for this opportunity to work with you. We are excited to help communicate your what’s next for the More Collective and it’s potential affiliation with the Buford foundation.
We would be honored to work with you and your team to help bring this vision to life. Here are some ideas for how we could communicate the combination of these two brands. I look forward to discussing this further with you.
Thank you,

Don Smith
StoryLabs
919-757-1378
don@storylabs.info
We Bring Your Story to Life.
Who Are We?
We are a collective of strategic thinkers, story curators, visionaries, and artisans. But our passion doesn’t lie in bringing our ideas to life. It lies in bringing your ideas to life.
You already possess all the clarity that your organization needs to move forward; it’s our job to discover how to find it and synthesize it, and see you move forward.










We Believe Our Clients Are Partners
We believe wholeheartedly that God has a unique Story to tell through your church. We believe the collective of unique churches in the kingdom somehow illustrates the fullness of the Story of God. Northwest has a part to play in the greater Story and we honored to partner with you to help discover it, and display it.
We Create Awareness
we create awareness.
Branding is simply how people experience “You”. How do your clients / customers / people experience you? Or better yet, how do you want them to experience you? Is there a gap between expectations and reality? Businesses and organizations often sacrifice Clarity on the alter of Creativity. In an effort to woo customers with gimmick and wow, we have forgotten how to clearly articulate the “Why”.
we bring your story to life.
Together, we will garner precise information from your vision and messaging in order to craft a comprehensive plan for an authentic application of your brand. You have a unique approach, and we look forward to bringing greater clarity and strategy to your efforts through Brand Identity Development, Brand Storytelling, Social Media, and print & digital media.
More Collective/Buford Online Library
Initial brand concepts, lockups, colorways and magazine layouts





